Boost your Business with bulk sms service – Digitalmarketing Digitalconnect
With the ever growing competition in the business world, it is more crucial now than ever to have in place marketing strategies which offer a competitive edge. At the same time, the advent of the mobile age and the boost in the telecommunication industry has made it possible for almost every single person who falls in the category of your target segment to own a mobile phone.
These factors have made it extremely viable and necessary for marketing plans to include opting for bulk SMS services. Employing a robust mass SMS system and investing in a software or outsourcing these services play a significant role in boosting your business.
Engaging with Target Audiences:
*The primary benefit of implementing a mass SMS program is being able to constantly engage with valuable customers and lure them back to your product or service line.
*The chances of effectively communication your message is a lot hire, in the case of opting for bulk sms service India, because the receiver is bound to go through it later even if his mobile is switched off at the time of sending out the message.
bulk sms service ensures quick conversion of sales leads into a profitable business. If you wish to be popular and want to increase traffic to your website, this is certainly the best and the most effective method that gives immediate results. While choosing SMS marketing for starting out your campaigns, it is important to buy the right bulk sms service solution. It should fulfill your unique needs and specifications, and produce the desired results. In addition to this, it should be easy and convenient to use and must be able to fit in your existing business operations. For this, you need to find a reliable service provider that can understand your specific requirements and offer you just the right solution. As bulk sms service Kolkata has become very popular in recent years, many companies have come up in this field. There are several companies that can offer you effective solutions, but the need is to find Digitalmarketing Digitalconnect the one that assists you in the entire process while keeping the costs low.
SEO companies ensure that guaranteed seo and smo service include the Google’s webmaster guidelines. Webmaster guidelines boost website rank and search activity. The services clients get from SEO experts are like marathons. However, clients should be aware that SEO tricks can have a great impact on a website and damage it-which is why they have to use the legitimate SEO strategies in order to receive impressive results.
Digitalmarketing Digitalconnect our SEO experts are believed to save time and improve webmaster sites through seo and smo service kolkata strategies, they can also frustrate webmasters. Thus, webmasters must investigate the pros and cons of SEO services. The major tasks of the SEO experts are:
– Ensure that the site is well reviewed in the content or structure
– Develop website content using SEO services
– Provide online business improvement campaigns
– Target keyword research
– Offer SEO training
However, the webmasters can grasp search engine optimization SEO through websites. They will understand the benefits of hiring an SEO expert and what to expect from one.
seo and smo service help you get insightful thoughts. When you see the details of the activities initiated by the incoming traffic to your site, you understand what your audience actually needs from you. Their keywords, their preference, their likeness help you improve your site the thoughtful way. You would see the next big article on your blog is actually based on a keyword searched by your audience.
Unlike other mediums of advertising which can cost you money and time, a good seo and smo service India needs less time and less money to show you quality results. Your time is saved and you get better benefits of an improved service.
An SEO Company can track down the intricacies of your competition more accurately. While you may guess what’s pulling up the success of your competitor, the SEOs can pinpoint their real success story. They can find out the right keywords, targeted audience, and nature of practices which your competitors are using to be on the top. Based on the findings, they can get a fair picture of the market, competition and your future game plan.
Targeted SMO service commands planning and adept strategy formulation. Well planned strategies will assure astounding benefits to the business houses as far as their online visibility is concerned. It should be remembered that social media services are not all about posting comments or blatant promotion in social media platforms, rather the seo and smo service activities need to bear relevance to serve the purpose to the best.
Targeted SMO service includes content distribution, classified ad posting, PPT submission, video submission, blogging, participating in different discussion forums etc. These services strengthen the marketing goals of a business and also help in bringing in valuable inbound links, which in turn improves the search engine rankings.
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What is responsive website design?
To enable your web pages to look good on all types of devices, you need responsive website design. This responsive website design company method is aimed at coding a website to give an optimal viewing, reading and navigation experience with minimal resizing, scrolling and panning across different devices, such as desktop computers, tablets and mobile phones.
The corporate website design company should make sure that the website’s images, text, screen-layouts, audio/video payers, navigation elements, as well as other UI elements, are able to re-adjust on a range of devices. Therefore, a website owner does not need to spend more time and money to create and maintain two versions of a particular website, like one for mobile phones and another for desktop computers.
Why do we need Responsive Website Design?
Some people think that it would cost a lot to make a responsive website. Though it is true that a responsive website can cost more than a conventional website, the expenses involved in duplicating a website for other devices are eliminated in its entirety. This results to a significant reduction of total development costs. Moreover, a responsive website design compan india reduces the total cost of ownership by removing the effort to maintain various versions of a particular website, such as a version for desktop computers and one for mobile devices. Therefore, investing in responsive website design company is a smart decision and long-term solution.
The demand for multiple device websites has reached its peak with the increasing adoption of smartphones and tablets nowadays. And the main reason for this is the use of a responsive website design company which not only normalizes and maintains the same look and feel for a website irrespective of devices, but also it takes care of factors such as screen size, pixel resolution, click versus touch and several others.
Why switching over from traditional to responsive websites necessary for business?
There are scores of handheld device users and they are looking for information while they are on their go. They no longer want to be stranded down in one place and get hooked up to a desktop to get information. If you want to enhance your business & target a larger group of visitors, then you should consider switching over to responsive design.
Along with enhancing the viewing experience, the responsive web design also Digitalmarketing Digitalconnect takes care of SEO which is pivotal for any digital marketing strategy.
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What is Digital Marketing?
It is an umbrella term for all of your online marketing efforts. Businesses leverage digital channels such as Google search, social media, email, and their websites to connect with their current and prospective customers.
Direct email marketing, search engine optimization and search engine marketing are few of the tools which come under this category. They are becoming more and more common in the online world. It is a very popular form of advertising, digital marketing company or online marketing as it is popularly known is a tool to carry on marketing for our product online.
digital marketing company is the advertising and promotion of businesses and their brands through digital media channels. Digital media, at the moment, includes websites, social media, radio, television, mobile and even forms of traditionally non-digital media such as billboards and transit signs. Essentially any marketing media that is delivered electronically is considered digital marketing India.
Why the Focus on Digital Media?
The shift to digital media is being driven by marketing agencies, business owners and consumers alike. The ever-increasing demand to show quantifiable results makes going digital a dream for the digital marketing company in Kolkata. Most digital media, including websites, social media and mobile advertising is much easier to track than traditional marketing media such as print advertising.
For business owners, many forms of digital advertising are very low cost. Having a web presence, engaging customers in conversations through social media and e-mail marketing are low cost alternatives to print advertising and direct mail. These digital channels are available to businesses of any size, and help to even the playing field for start-ups, small businesses and independent consultants seeking new business.
Visit Digitalmarketing Digitalconnect for digital marketing partner also longer term helps you save money as digital marketing requires the right expertise, knowledge and experience to manage media buying and planning and helping in savings there.
An outsourced digital marketing company account also results in efficiencies in better budget allocation resulting out of data analytics and re-allocation of budget basis efficiency of return on ad spends. Only a team with considerable experience and expertise can manage this such that decisions are taken at the right time to achieve continuous improvement and benefit for the brand in its digital marketing media spends.
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What are the benefits of email marketing? If your company or business isn’t utilising email marketing, should they? The answer is probably yes, as email is consistently cited as one of, if not the marketing channel that consistently delivers the highest ROI.
Email marketing is used by thousands of businesses of all sizes across the globe. Those who are unfamiliar with this method of marketing may not immediately understand why it is so popular among companies in a variety of industries – but here are ten reasons why email marketing is seen by many as the most effective marketing channel.
1. Low costs
One of the most obvious advantages of email marketing is its lower cost compared to mainstream marketing channels. There are no print or postage costs and no fees paid in exchange for exposure on a certain billboard, magazine or television channel. Email marketers might consider investing in specialist software to automate, track and evaluate their emails. Granted, there may be a small overhead for sending thousands of emails at a time, but these costs are far lower than what you would expect to pay using other marketing channels.
2. Reach an already engaged audience
Email marketing is one of the only channels that consumers ask to receive. The majority of businesses using the platform only send messages to those who have signed up to receive them. This can allow for much higher conversion rates as a business is only targeting those who already have an interest in their brand.
It is, of course, possible to send unsolicited email marketing messages, but this is only likely to annoy consumers and result in a damaged brand image. As a company that offers email marketing software, we strongly suggest that you don’t use purchased lists for your email marketing – the results you’ll see from growing your list and acquiring customers organically will lead for far stronger results.
3. Deliver targeted messages
Most marketing professionals would happily pay to ensure they were only spending money targeting those who were interested in their brand. Email marketers can go one step further though, by only sending emails to subscribers who meet certain criteria.
If a franchise only has an offer on in certain areas of the country, it can easily arranged for emails to be sent only to those living in certain areas. If there is a sale on sports goods, it can be arranged for only those who have shown an interest in sports to receive an email.
Email list segmentation works fantastically for brands who gain information about their subscribers. Studies have shown that marketers who use this tactic often boast improved engagement rates as a result. The old ‘spray and pray’ method of sending the same email to every subscriber or customer no longer works, and the companies that see the best results from their email marketing are segmenting data and campaigns to ensure that they’re sending the most relevant message to individuals.
4. Drive revenue
Marketing Week reports that email generates around $40bn retail sales annually.
Email marketing is great for taking advantage of impulse buying. There aren’t many other marketing platforms which allow customers to go from witnessing an offer to purchasing an item within two clicks of a button. With a tempting call to action and a link straight to the checkout, email newsletters can drive sales like no other channel.
5. Easy to get started
Email marketing doesn’t necessarily require a huge team or reams of technical nous in order to be successful. It’s certainly possible to jazz up an email campaign with fancy templates, videos, images and logos. Yet, some of the most successful campaigns utilise simple plain text emails, suggesting that it’s the content of an email that is the most important thing.
Many email marketing platforms, ours included, offer Drag & Drop Editors, which allow you to create stunning campaigns, quickly and easily.
6. Easy to measure
Another key benefit of email marketing is that it’s easy to see where you’re going wrong. Most email marketing software will allow you to track open, click-through and conversion rates, making it simple to spot how a campaign can be improved. These changes can be made almost immediately too, whereas print or broadcast advertising requires quite a bit of effort to alter.
7. Easy to share
Subscribers can forward brilliant deals and offers to their friends at the click of a button. There aren’t many other types of marketing that can be shared as easily as this. Before you know it, subscribers could become brand evangelists; focused on introducing your business to a new market.
More and more we see brands cleverly utilising this tactic, and social proof has become a huge influence for online selling in recent years.
Gain global reach with your email marketing
8. Reach a global audience
What other marketing platform lets you instantly send a message to thousands of people across the world? Sure, social media can help you spread the word among a global audience – but there’s no telling who’s actually reading your content.
Alternatively, you can always get hyper local using one of the other ten benefits – segmentation.
9. Instant impact
Due to the immediacy of email, a business can start seeing results within minutes of its emails being sent. A 24-hour sale is a brilliant marketing ploy that can be utilised by email, as it creates a sense of urgency and convinces subscribers to take immediate action. Businesses typically have to wait weeks until they see sales come in as a result of print or broadcast campaigns and, even then, how can they be sure what was responsible for the purchase?
10. Unrivalled return on investment
In the business world, results are arguably all that matters. With this in mind, the main reason that most businesses invest in email marketing is the fantastic return on investment. According to the DMA, the return on investment for email increased from an estimated $40.03 (approx.) for every $1 spent in 2016 to $42.28 (approx.) in 2017.
It’s clear to see that email continues to be the most effective marketing channel available to every business. Perhaps it’s time for your business to start making email marketing a priority.
Check out our own email marketing platform and learn how we’re helping thousands of brands deliver big results from email marketing.
As a business owner, you wouldn’t be alone if you were skeptical of SMS marketing. The two major objections to SMS are that it’s a dated marketing technique and that it’s too intrusive. The refreshing truth paints an entirely different story. SMS is an extremely powerful, efficient and effective way of communicating with your customers and it’s high time that businesses took note of it. Here are just a few reasons why SMS communication and digitalConnect Platform can be your greatest marketing weapon.
The potential open rate
Did you know that 98% of all SMS messages are opened and read by the recipient? What’s more is that these messages are typically opened within 3 seconds of receiving them. Compare that to the 20% average open rates of email and SMS marketing becomes a no-brainer. When a customer feels that vibration in their pocket or hears the PING notifying them of a text message, chances are they’ll have a look. It is literally lightning fast communication that you can almost guarantee gets seen.
Speed and flexibility
Your business will need to adapt to the day-to-day fluidity of the modern business world. Flexibility is key to these constant adaptations. SMS marketing has virtually zero lead-time, allowing communication to be created and delivered to the target audience within a matter of minutes. This can be used to drive footfall on a slow day or clear old stock ahead of imminent new arrivals. digitalConnect Platform allows businesses to instantly respond to the events of the day or to a competitor’s promotion. It allows you to stay one step ahead of the game, and that’s a vital advantage to keep.
Low cost compared to extremely high return on investment (ROI)
If you think about other forms of advertising: newspaper ads, TV commercials, any form of outdoor advertising, the costs involved are enormous. In fact, for a lot of small to medium size businesses, these costs are a stumbling block to using these channels. A well-timed SMS marketing campaign launched through Platform, on the other hand, can be executed at a fraction of the cost associated with the more traditional marketing methods. And, as already mentioned, the amount of money that’s being invested will be well worth it, considering the instant impact of the communication.
Highly targeted SMS marketing communication
The more traditional methods of marketing are also at a disadvantage when it comes to who sees and reads them. For any savvy business owner, it’s essential that every marketing message that’s put out is as targeted as possible. This keeps the costs of the communication down. As SMS marketing is mostly permission based, you’re most likely to be reaching out to people that you already have a relationship with and have agreed to receive marketing messages from you. If you consider that it’s at least five times easier to resell to existing customers than to a new customer, then you’ll see the benefits of this. You’re marketing to an already plowed, seeded and prepared field, meaning your returns are likely to be that much greater.
Unmatched personalized communication
SMS marketing messages can be personalized to your customer base and delivered to their pockets within seconds. This personalization is built around anything from their name to their buying behavior or demographic. They can even be location-based, crafting a message based on different stores or different regions of the country. And make no mistake, personalized messages are powerful.
Short, concise communication
Often seen as a major disadvantage for SMS, the 160 character limit is actually one of the channel’s main strengths. It forces you, the business owner to be as clear and concise as possible. And, in today’s goldfish-attention-span-society, it allows your customers to get your point immediately, with little effort.
Instant opt-in and opt-out
One of the more annoying things in life is receiving spam communication. But, with the advent of short codes, opting in and out of an SMS stream is instant for your customers. There are very few, if any, hoops for your customers to jump through, should they not wish to receive your communication any longer. This contributes to a positive brand opinion and high subscriber satisfaction level.
Smartphone adoption rates are at an all-time high. And, considering the general trend towards mobile use behavior, your chances of getting your message across are incredibly high. Our Platform allows you to seamlessly tap into this market behavior with virtually limitless potential. Since mobile phone users represent every kind of demographic, the SMS channel is a marketing gold mine. Isn’t it time you put it to work? Try our Platform today or read more about the benefits that our system can offer your business.